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The website is one of the must-haves for every company (for-profit and nonprofit). And even though it seems like a simple thing, many questions must be answered before starting web development for a nonprofit company. This is true because a website serves a couple of purposes. These include:
- Attracting new supporters
- Promoting events
- Increasing donation amounts
- Boosting engagement in any other area of your nonprofit
Once you decide that your organization will benefit from a new website, you can start web development for a nonprofit. A great website can become one of the key factors of your organization’s success, so make sure that you’ll follow our guide to increase your chances for success.
Decide what the main goals of your website are
It doesn’t matter whether you are creating a new website from scratch or redesigning your old website – you have to pick the website’s primary goals. This part of the process is one of the essential parts of web development for a nonprofit.
Make sure to get all of your workers’ input to ensure that the website will help your organization meet its main goal. While there are many nonprofits’ goals, there are two most common needs in web development for a nonprofit. The website has to be engaging for visitors and easy to update. Other things should be considered:
- Web design. It should be very easy for a new user to find everything on the website. The last thing you want your visitors to experience is getting lost on your website. Make sure that all of the main buttons and widgets can be easily found.
- On-site donation page. The donation page is one of the most important features of a nonprofit organization’s website. It should be effortless for anyone to donate. Make sure that your donation page is branded and has the same feeling and look like the rest of the website.
- Membership section. One of the greatest things to boost donation is to have something special for the people who donate. Therefore, it will be very beneficial if you will have special perks for the organization’s members.
- SEO friendliness. Search engine optimization features can boost your presence on the main search engines. This will help you get more traffic onto your website. You will also want easily editable SEO features since, most likely, your staff members are not SEO experts.
Pick the essential features that will suit your organization’s goals and start web development for a nonprofit organization.
Search for companies that have experience in web development for nonprofits
The perfect web development company will help you transform your goals into a functional new website. Above all, conduct proper research and choose a web development company that will meet your specific goals. Therefore, make sure that a web development firm:
- understands your mission and specific goals
- understands the needs of modern websites
- has experience in web development for nonprofits
Finding a firm that will meet all of these conditions is not as hard as it sounds.
Submit RFP to the top web development companies
Once you pick the top companies you would like to work with, start submitting requests for proposals (RFPs). An RFP is a document that provides prospective web development for nonprofit companies with all required details. After receiving RFPs, the web development for nonprofit firms that are interested in working with you will respond with their proposals to your project. Above all, make sure that your RFP is clear and to the point. As a result, you’ll get more responses.
Talk to the top web development for nonprofit firms
The best way to make sure that you will make the right decision is to talk with your top-choice companies. Reach out to them and ask them to show you their previous work. While some of the work is available on those firms’ websites, you can get insights into web development for nonprofit process.
The right firm for your web development for nonprofit project will have a record of quality work and a willingness to collaborate to make sure that you will reach your goals.
Pick the firm that you would like to work with
Picking the firm to work with is already a great accomplishment. As a result, the web development for your nonprofit project will start. There will be a lot of back and forth communication from this point with the firm you partnered with. There is no right or wrong development process from this point. As long as both teams will be working to meet your organisation’s goals, you’ll be able to get a great website as a result. Your new website will help you spread your mission and boost donations.
If you’re looking for an experienced and qualified team of web developers that know the industry well, CodeBright is proud to extend our services to you and your organization. As always, we provide free estimates on any project to ensure we’re the right fit before signing anything.
Feel free to contact us today to learn more. Your new website awaits!
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